Hi, I’m Adeline

Global Marketing & Strategy Executive with 18 years of experience driving brand growth, customer loyalty, and digital transformation across iconic Fortune 100 brands.

A global enterprise strategist and executive storyteller with deep expertise in multi-channel marketing, experience design, and data-driven decision-making. I spearhead global Go-to-Market strategies, North Star brand initiatives, and omnichannel programs that elevate Customer Lifetime Value (CLV) and Return on Marketing Investment (ROMI) at scale. Trusted by C-suite leaders to create clarity in complexity, build relationships, develop high-performing teams, unlock new revenue models, and position brands for enterprise value growth across retail, consumer and travel sectors.

Strategy

  • North Star Strategy

  • Market Expansion

  • Enterprise Transformation

  • Loyalty

Storytelling

  • Enterprise Storytelling

  • Workshop Facilitation

  • Customer Loyalty

  • CRM

  • Digital Marketing

Scale

  • PNL Management

  • Global GTM

  • Digital Transformation (AI/ML)

  • Geography & Portfolio of Brands

Let’s work together.

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